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NI WAYAN ASTARI

Performance Marketing · Analytics · Digital Projects · Technology

Performance Marketer with a strong interest in data and technology.

I work with paid advertising, analytics, and digital projects — while exploring how data and technology can make marketing and business operations work better.

  • Google Ads
  • Meta Ads
  • Analytics
  • Data
  • Technology

A bit about what I do

I work at the intersection of marketing, data, and technology.

My day-to-day work involves managing digital campaigns, working with business data, and supporting digital projects. I also get involved in planning internal systems — from understanding the workflow to translating business needs into something that can be built.

Outside of work, I build websites, software features, and small web tools, often using AI-assisted development to turn ideas into working products faster.

What I Work With

01

Performance Marketing

  • Google Ads
  • Meta Ads
  • Campaign Management
  • Lead Generation
  • Creative Testing
  • Campaign Optimization

02

Analytics & Tracking

  • GA4
  • Google Tag Manager
  • Meta Pixel
  • Conversion Tracking
  • Campaign Reporting
  • Marketing Analysis

03

Digital Projects

  • Website Projects
  • Business Systems
  • Workflow Planning
  • Requirement Planning
  • Vendor Coordination
  • Software Projects

04

Technology

  • Web Development
  • Laravel
  • React
  • Next.js
  • MySQL
  • AI-assisted Development

Marketing & Analytics

Campaigns backed by what the data actually says.

Every campaign I run gets tracked properly before it gets judged. Full case studies — spend, results, and what I learned — are published as they wrap up.

Marketing case studies
  • Campaign setup & tracking
  • Conversion tracking with GA4 & GTM
  • Reporting built around what actually moves the numbers

Experience

PT Eka Grafis Bali

Assistant Operational

June 2024 - Present

Social Media Specialist & Digital Marketer

April 2022 - Present

Human Resources Assistant

April 2022 - Oktober 2024

Exp Digital Solution

Digital Marketer & Ads Specialist

Juny 2026 - Present

COREnglish

Marketing and Ads Specialist | Freelance Associate

Desember 2025 - April 2026
Full experience

Let's talk.

Have a campaign, digital project, or an idea you'd like to discuss? Get in touch.

Get in touch